// Documentation · monetisation
How the
money works.
Two revenue streams, one rule: customers pay nothing extra, agencies pay a little, and every peso routes through us first. This page covers the customer- and agency-facing economics — not the internal ownership or tax structure.
The headline
Two revenue streams
| Stream | Who pays | How much | When | Why it works |
|---|---|---|---|---|
| Commission | Agency | 15–20% | Netted from each payout, after the trip | Filling an empty seat is upside for the agency, so a fair cut is easy to accept. |
| Membership | Agency | $500 MXN/mo | Monthly · free first ~6 months | Upfront cash funds marketing and bootstraps the platform. |
| Top placement (future) | Agency | TBD | Once supply is dense enough to be worth competing for | Pay to always rank #1 in search — only viable with scale. |
| Customer | Customer | $0 | Never | A customer books ~4–5×/year — a subscription would kill conversion. |
How the money moves
The one rule
Every peso lands in the central Last Minute Outdoors account first, then is redistributed. The agency is paid after the trip (Airbnb-style), once a short no-complaint window passes. That hold is our only real liability — and our main control.
Per booking — commission
Recurring — membership
Tune the model
// Every figure on the right is live — drag a slider or type a value. Defaults are the meeting's conservative starting point. Your scenario is written to the URL, so copy the link to share it.
The seat, priced
Where one $750 last-minute seat goes
Commission comes off the agency's side — the customer always pays exactly the shown price. Membership is billed separately and isn't part of this split.
Projection
commission = 21 agencies × 4 seats/wk × $750 × 20% × 52⁄12 weeks. Platform revenue only — founder split and tax are out of scope here.
Not yet locked
The exact commission (15 vs 20%) and membership price ($500 vs $1,000) are still tentative — they drive the copy on For agencies and the future /panel/membresía screen. Per-user dynamic pricing (e.g. 45% instead of 50% for returning customers) is a later layer, not in the model above.
Want the flows behind these payments? → User journeys · Docs home